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Privacy Policy

March 2024

This notice explains the basis on which any personal data we collect from you, or that you provide to us, will be processed. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. It is important that the personal data we hold about you is accurate and up to date. Please inform us if your personal data (e.g., name or address) changes during your relationship with us so we can update our records.

This privacy notice explains:

  • Who we are

  • Your rights

  • What personal information we collect

  • How we use your personal data

  • Who we share your information with and why

  • How we keep your information secure

  • How long we retain your information

  • How to contact us

In this document, “we,” “us,” and “our” refer to Escowa AB, Moränvägen 9, 186 40 Vallentuna.

1. Who We Are

In accordance with data protection legislation, we are the data controller.

We are the Nordic region’s largest manufacturer of custom-made drinking water dispensers, and we also produce our own furniture for them.

If you are residing in the EU (or a country that has adopted local legislation implementing the GDPR), this includes the General Data Protection Regulation (GDPR) or applicable national laws implementing GDPR.

2. Your Legal Rights

You have the right to ask us:

  • If we process your personal data and for what purpose (the right to be informed) – provided via this privacy notice

  • For a copy of the personal data we hold about you (right of access)

  • To update or correct your personal data (right to rectification)

  • To delete your information (right to erasure)

  • To restrict processing of your personal data where applicable (right to restrict processing)

Under certain circumstances, you also have the right to:

  • Object to processing (right to object)

  • Object to automated decision-making and profiling

  • Request your data be transferred to a third party in a structured, commonly used, machine-readable format (data portability)

Exercising your rights
To correct, restrict, delete, change, or request a copy of your personal data, please contact us.

Fees
You do not need to pay a fee to access your personal data or exercise your rights. We may charge a reasonable fee if your request is clearly unfounded or excessive or if you request multiple copies.

What we may need from you

We may ask for specific information to confirm your identity and ensure your right to access the data. This security measure ensures personal data is not disclosed to unauthorized individuals. If you’re not satisfied with our response, you may contact your local data protection authority:

• UK: Information Commissioner’s Office (ICO)
• EU: Find your authority here
• Switzerland: Federal Data Protection and Information Commissioner (FDPIC)

3. What Personal Information We Collect

“Personal data” refers to any information identifying an individual directly or indirectly. We collect personal data that you provide, including your full name, email, phone number, job title, department, preferences, and our communication with you.

Information you provide (e.g., when you):

  • Fill in a contact form

  • Contact us regarding products/services

  • Subscribe to our services

  • Log in to our portal/apps

  • Respond to surveys

  • Request downloads

  • Participate in product events

  • Interact via social media

  • Consent to marketing communications

  • Apply for employment

Information we collect may include:

  • Identity and contact information

  • Account information, order history, preferences

  • Financial data (e.g., bank info, payment history)

  • Audio/video data (e.g., recorded calls, CCTV)

  • Marketing data (e.g., newsletter opt-ins)

  • Lifestyle info (e.g., water consumption, household size)

  • Technical data (e.g., IP address, browser type, website interactions)

  • Employment/education info

We may also collect data from third parties (e.g., credit reference agencies, event organizers) and via cookies.

4. How We Use Your Personal Data

We use your personal data only when permitted by law and for purposes outlined here:

  • With your consent

  • To fulfill a contract

  • To comply with legal/regulatory obligations

  • For our legitimate interests, unless outweighed by your rights

Purposes include:

  • Managing customer relations

  • Processing orders and payments

  • Adjusting services based on your needs

  • Recruitment activities

  • Legal compliance and fraud prevention

  • Marketing and newsletters

  • Website performance and analytics

  • Monitoring communications for quality/training

We may use AI and IoT technologies (e.g., machine learning) with human oversight. Public data models may include your data only with prior notice and opt-out options. We aim to align AI use with laws and policies.

Change of purpose
If we use your data for a purpose other than collected, it will only be if compatible or legally justified. You’ll be informed of any change.

5. How We Keep Your Information Secure

We are committed to protecting your data. We:

  • Continuously review security policies

  • Require third parties to uphold strict confidentiality and security standards

  • Ensure non-EU/UK data transfers are protected (e.g., through standard contractual clauses or recognized safeguards)

  • Use data transfer agreements for international access

Limited staff outside standard locations may access data only with proper safeguards.

6. Who We Share Your Information With and Why

We do not sell your data. We may share it with:

Within the Escowa group

  • For administration, analytics, marketing (if consented), support, complaints handling

Third-party service providers (possibly outside the EU/UK)

  • Payment processors

  • Debt collection agencies

  • IT and cybersecurity vendors

  • Auditors, legal advisers

  • Market research firms

  • Potential buyers during M&A due diligence

Your appointed organizations

  • If authorized by you

Regulatory or legal authorities

  • For crime prevention, law enforcement, compliance with legal obligations

7. Data Retention

We retain your data only as long as needed for the purposes it was collected, or to fulfill legal/accounting/reporting obligations.

If processing is based on consent, we will cease once you withdraw consent.

Factors considered for retention:

  • Type and sensitivity of data

  • Potential risk from unauthorized use/disclosure

  • Processing purposes and alternative ways to achieve them

  • Applicable laws

We take all reasonable steps to ensure safe and compliant data handling.

8. How to Contact Us

If you have questions about this notice, want more information about our privacy practices, or wish to lodge a complaint, please contact our Data Protection Officer, who will investigate the issue.

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